We recently received the following announcement (copyedited slightly for typos):
honeybare Launches a More Creative and Ethical Take on Camming
Ethics aren’t easy, which is why the small team of adult industry professionals at honeybare have been hard at work for two years on their new cam site.
The site, honeybare.tv, was born from a desire to see a more performer centered site that celebrated creativity and personality. In addition to in-house safety features, the site will be commissioning a Performer Advisory Board to keep the community informed and involved.
“From my own experience, I’d see a lot of work go into costumes, sets and activities for creative shows that were just getting buried on these other sites, and we want to create a place to celebrate the thoughtfulness and creativity that goes into live cams,” says Mr. Mustache, the alias of an experienced programmer and adult performer who initially founded the company.
The site will be launching with live cams as the focus but will also offer paywalled content on performers’ feeds. It was built with simplicity and functionality in mind, while still boasting optimized streaming using a “low latency protocol.” The site is also focusing on creating fun features. Performers will be able to put stickers over their streams, which users can slowly peel away at by tipping.
“Our job is to build a dependable, streamlined product. Performers should only have to focus on putting on their best show,” says Mr. Mustache.
Okay!
honeybare might be a great site. It has a cute clever name — That URL couldn’t have be cheap! — and a cute logo. This press release rings some bells though.
In this press release, honeybare claims to be “ethical” …but ethical how? And ethical by whose standards? It also claims to be “more creative,” but same: more creative how? More creative than who or what? “In-house safety features” sound like a great idea — but what are they and how are they different from safety features on every other site? The idea of a Performer Advisory board sounds cool too, but this sounds like something that has not yet happened — why tease that? Further, in the absence of this board, who or what has been informing the site’s “ethical” and “more creative” goals?
Though not as prevalent as it was before COVID, I get that ethics in particular is a buzz topic within the context of the adult industry. Creating ethical spaces for all members of the community, including people working behind the scenes, is important. But throwing out the word ethics without any real discussion makes me think along more unethical lines TBH.
All that plus the “Mr. Mustache” pseudonym made this press announcement stand out.
honeybare launched on June 4, 2021.
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Erika is a sex positive people watcher (and writer). Email her at erika@ynotcam.com.