The Irony of Twitter Rebranding as “X”

Ditching the logo of the sweet innocent blue bird… Twitter has now rebranded as raunchy, dirty X!

Is anybody else catching the irony?

For the adult industry, Musk latching onto the name X – which really makes you think porn – is pretty amusing considering all the shadow banning and deleting of sex worker accounts that they’ve been known for.

In fact, when the switchover happened, I felt a flash of freak out because I hadn’t been up on my Twitter news. So, when I went to the site to share an article from YNOT Cam, and a big X showed up – my first thought was –

“Ugh! They’ve branded me as an X worker! My account is gone!”

I seriously thought Elon and his little minions had hunted down anyone in the industry and were not only deleting their accounts they were handing out the scarlet letter of “X” – flagging all of us to never post again.

BUT!

I soon found out like the rest of you that “X” is now Twitter.

In another ironic turn – just this past week, X put up a large neon X sign on top of their San Francisco Headquarters which was super bright and pulsating – a little like what you can imagine all those brick-and-mortar porn stores in their heyday had on the front of their buildings.

As reported on by People Magazine, it had folks complaining and Musk was forced to take the signage down – also probably what all those sex stores were forced to do by their city councils if they were in a “decent” neighborhood.

So now that we’ve confirmed this rebranding is ironic for those of us working in the “X” industry, what other “surprises” can we look forward to?

According to Musk in a recent Tweet… wait do you call them Tweet’s anymore? Anyhow… he said, “In the months to come, we will add comprehensive communications and the ability to conduct your entire financial world.”

Twitter was acquired by X Corp both to ensure freedom of speech and as an accelerant for X, the everything app. This is not simply a company renaming itself, but doing the same thing.

The Twitter name made sense when it was just 140 character messages going back and forth – like…

— Elon Musk (@elonmusk) July 25, 2023

The ability to conduct your ENTIRE FINANCIAL WORLD?!

Hmmm really?

Is X going to go out on a limb for sex workers and put a stop to the current financial discrimination we face? Will X stop shadow banning and deleting our accounts so we can make a living? Will X be our savior?

Now that would be truly ironic!

Photo credit: iStock.com/hapabapa

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Alyssa Collins hails from Minnesota, where snowy days were the perfect excuse to stay warm inside and write. Over the years, she turned that joy into a career and has authored numerous articles for various publications (under pen names). Email Alyssa via alyssa@ynot.com.