In early January, Instagram’s Chief, Adam Mosseri took to the platform to announce their focus for 2023.
He first stated that “2022 was a year of a lot of ups and downs.” Mosseri then went on to remind everyone of one of their past goals: “helping creators make a living.”
Well, we know Instagram fell short in 2022 on helping sex workers make a living because they’re still up to the same nonsense of shadow banning and worse, but hey, 2022 is in the past, and part of the joy of a new year is saying goodbye to the stuff that sucked and having a positive outlook on what will come.
So, let’s look to 2023 with bright eyes and dissect what Mosseri said Instagram would be focusing on in the new year and what it means to cammers:
1. “Inspiring people to be creative.”
How is Instagram going to do this?
Social Media Today expects they’ll introduce more customization and editing tools with a “focus on AR creation, integrating 3D objects, and experiences in the app.”
For cammers, that’s good news, anything that helps up your content game is always a plus.
2. “Helping people discover things that they love.”
We’ve known for a while that Instagram is moving more toward a TikTok experience which means they’ll continue to feed more and more content to users that are not in their social circle.
As much as people (sorry Kardashians) seem to hate it, it’s not going to change back to the good old days of follower focused content. Why? Because Instagram hit a milestone last year of 2 billion monthly active users. Obviously, the new concept is working.
For cammers, it means you need to hope and pray that Instagram’s algorithms continue to improve so they’re filtering your content correctly and showing it to folks who are interested. Otherwise, it’s going to get delivered to creeps who will report you and get you kicked off for showing too much thigh. On the flipside, if their algorithms continue to get smarter, you’ll build your following.
3. “Spark connections between people over what they find.”
According to Social Media Today, people used to share posts publicly but with cancel culture and too many arguments, folks are now sharing more things through DMs and smaller groups. Privacy seems to be back in style and Instagram is adding updates to support the new vibe. “Notes” is one example.
The downside for cammers to this new trend is that it could be a lot more work to deal with your followers, but the upside is it’s just another way to socially engage with people and is more personal.
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Here’s hoping Instagram delivers on all the things that support your career in 2023!
Photo credit: iStock.com/hapabapa
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Alyssa Collins hails from Minnesota, where snowy days were the perfect excuse to stay warm inside and write. Over the years, she turned that joy into a career and has authored numerous articles for various publications (under pen names). Email Alyssa via alyssa@ynot.com.
